If you’re an entrepreneur of any kind, it’s likely you’ve already started, but maybe you’re just not aware of it. Here are few signs of whether you’re an entrepreneur and don’t know it:

• Do you work harder than most for quality and value when others around you would prefer to maintain the status quo?
• Do you feel like you care more about the work, customer, and/or employer than those around you?
• Do you do your best work simply because you couldn’t imagine doing it any other way?

If you’ve answered yes to any of these questions then surely you’re an entrepreneur.

It’s easy to think that an entrepreneur is a business owner or the like, but really entrepreneurship is the just the willingness to do something and take responsibility for it. And actually, the definition for leadership isn’t much different, which is why entrepreneurship and leadership go hand in hand. The entrepreneur takes responsibility for their life, career, etc… and goes for it. There’s no need to begin at some distant point in the future, as I’ve said, you’re likely already doing it; make a conscious decision to start where you’re at.

Some of my regular readers may have noticed that the site has been changing over the last month or so. This really started with the merging of the Digital Imperative blog and my music/design site. I wanted to bring my career workinline with my creative and artistic work here at mattborghi .com. Since then I’ve been reading some of your comments, emails and past posts (of which this is post #90) and thinking about the editorial direction and content overall of The Digital Imperative. This week it became clear to me that while I might talk about Google, Twitter or Yahoo, or Web and Digital Strategy or communications, as well as posting videos or Mp3s of recent work at the core of my message is that of entrepreneurship. Whether you’re a corporate entrepreneur working inside the walls of a Fortune 500 company, the small business owner who’s reach is much more local than global or a Do-It-Yourself artist trying to gain a broader audience for your work — Entrepreneurship is an attitude.

It took me talking to a trusted colleague this week for that to become clear to me. We spent a good amount of time talking about what it means to be a small business and a small business owner. Entrepreneurship encompasses a series of soft skills, including ambition, persistence, organization, attitude and most importantly a belief in one’s self, but there are many other words that describe what an entrepreneur or entrepreneurship is.

I plan to spend more time talking about entrepreneurship and what it means to be an entrepreneur. Keeping in mind that my definition of an entrepreneur is looser than most. I define an entrepreneur as someone who works to put something together and is willing to take the risk for it.  This goes together with the newly-crafted editorial statement that I crafted for this site: The best investment you can make is in yourself.

So that’s the plan, and the direction I plan on taking with things. I’ll still be talking about social media, Web strategy, communications and the like because of course it’s absolutely the entrepreneurial spirit that drives one to undertake these things, especially as best practices are being written as we go. As always, I welcome your feedback, and look forward to the continued conversation.